Year 1 (national level 4):
Core modules:
Style Icons and Subcultures (20 credits)
Apply research and analytical skills to develop and evaluate written and visual material contextualising fashion history within the wider fashion world. Critically analyse the key theoretical arguments in fashion and build an awareness of the major designers, brands, publications and companies in the industry today. Develop a critical understanding of cultural, political and societal issues and events that have shaped fashion and the fashion media.
Media Histories (20 credits)
Trace the evolution of the mass media from the advent of print journalism in the 16th Century, through the establishment of the press, radio and television industries to the multi-platform digital and online technology of today.
Essential Journalism (20 credits)
Learn role of the journalist and the range of practical skills needed to produce news, magazine and sports content, including research, newsgathering, interviewing, copy presentation and writing style.
Essential Fashion Journalism (20 credits)
Learn how to report from the catwalk and the red carpet, forecast new fashion trends, and shoot street-style photography to develop a portfolio of fashion journalism, published on Fashion North. Research and critically analyse a fashion brand of your choice to understand the historical, economic and creative context of that brand, reflecting on its strengths and weaknesses.
Essential Media Law and Regulation (20 credits)
Learn the laws and ethical codes journalists must consider when preparing and publishing legally-safe and ethically-responsible content for print, online, broadcast and social media platforms. Explore areas including anonymity, libel, privacy, copyright, contempt of court and other statutes which affect journalistic practice and output.
Digital Storytelling (20 credits)
Develop digital skills for an online audience such as infomaps, graphics and other non-traditional storytelling techniques.