Career ready
This course will enhance your employability in digital marketing-related business and management careers such as a Digital Marketing Manager, Digital Owned Media Manager, Digital Marketing Executive, Digital Project Manager, Assistant Digital Manager, Digital Communications Manager, Marketing Analytics Manager, Media Evaluation & Analysis and a Owner of a Digital Marketing Consultancy.
The course aims to introduce you to contemporary marketing theory and practice and the importance of digital marketing in today's society. A research-led teaching philosophy informs the programme. The Programme gives opportunities for real life experience with links to The Chartered Institute of Marketing and professionals working in industry.