Published on 28 February 2022
University of Sunderland graduate and radio presenter Jordan North has started his battle of endurance in attempting to row 100 miles of canals between London and Burnley.
The challenge is to raise money for the charity Comic Relief.
"It's the hardest I've ever trained for anything," Jordan, 32, wrote on Instagram.
Jordan will start every day at 8:15am on the Radio 1 Breakfast Show and row until he makes it to the canalside location of his 15:30 show with Vick Hope.
"I'm under no illusions that it is probably going to be one of the most physical and gruelling things I've ever done." Jordan says.
It won't be one continuous route for Jordan, he'll be completing different legs over the course of the week.
There'll be a number of different elements he'll be battling - from the unpredictable British weather to freezing cold waters, blisters, muscle ache and fatigue from non-stop rowing.
And unlike a normal row on open water, this will have the added challenge of navigating twists and turns on a canal.
On 4 March, Greg James will be doing his Breakfast show from Burnley to meet Jordan cross the finish line.
The 2011 BA Media Production graduate has been a regular visitor to the University since leaving, returning to St Peter's campus last September to admire the new Spark studios.